Cables To Go is the division of Lastar dedicated to providing connectivity solutions to the
IT and audio/video distribution channels and the resellers that these channels serve. We have
a wide customer base including major distributors, resellers, integrators, and e-tailers who
sell computers, computer peripherals, computer networks and audio/video systems. Our flagship
customers include Tech Data®, Ingram Micro®, Insight®, CDW®, TigerDirect®,
buy.com® and Amazon.com® to name just a few.
Cables To Go offers multiple product categories that make up over 5,000 SKUs. Our broad
and deep product portfolio makes us uniquely capable of supporting virtually any market
or technology connectivity need. Beyond our product capabilities, Cables To Go is known for
our industry-leading customer service. When others say they can't, we say we can. When
others say they won't, we say we will. Being responsive to customers while anticipating
marketing needs is what makes Cables To Go unique. While most of our products are standard
configuration "off the shelf" items, Cables To Go manufactures and sells custom solutions
as well. This ability to provide custom solutions is a key differentiator for us and
enhances our value to our customers.
Because our customer base is unique and so diverse, and because it is our goal to provide
unparalleled customer service, we have organized Cables To Go into four sales units:
- IT Distribution and National Accounts Sales
- IT Reseller Sales
- Audio/Video Reseller and Distribution Sales
- OEM Sales
At Cables To Go, the majority of our business revolves around connectivity solutions,
but we continue to diversify our product offering to include hardware products that switch,
extend and convert data communication and audio/video signals. Proactively examining the needs
of vertical markets and building solution sets around those need drives Cables To Go
future direction.
www.cablestogo.com
www.cablestogo-oem.com
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